GET THE WORKSHOP
Turn Prospects Into Lifelong Supporters.
Having trouble getting prospects to understand, value, and support your offering?
Struggling to move the needle on growth?
Tired of flying blind with your brand story, messaging, and customer experience?
Imagine having a detailed Brand Map that makes everything crystal clear — to your team and to your prospects — driving engagement and amplifying your impact.
Creating that map is firmly within your grasp.
This on-demand, tailored workshop will show your team how to do it.
Your Brand Map includes:
Your Story
- Your compelling Journey — how you got here, and the hardships your beneficiaries face
- Purpose — your “Why”
- Values — your character — what you believe in and how you behave
- Promise — Unique Value Proposition — why you, why now?
Who You Serve
Your different stakeholder types
- S.W.I.F.T. Analysis — Show What’s In it For Them — what do your myriad stakeholders get out of engaging with you?
Your Environment
Understand internal and external factors affecting your ability to consistently deliver on your Promise:
- Culture Alignment — Is your team energetically aligned with your purpose and promise?
- Finance & Operations — Do you have the wherewithal to operate efficiently and effectively?
- S.W.O.T. Analysis — Uncover your organization’s Strenghts, Opportunities, Weaknesses, and Threats
Fulfillment
Create the customer experience that consistently delights and satisfies your stakeholders:
- Branding — How you present your Promise visually and verbally
- Marketing & Sales — Generating awareness and adoption
- Service Delivery — Giving stakeholders the actual product or service you promised them
- Service & Support — Ensuring customer satisfaction at all times
- Prospect Journey — From initial awareness to engagement to loyalty to advocacy!
Learn more about Brand and the Brand Map »
Workshops to Fit Your Needs:
Each agenda packs maximum value, tailored to your team’s pace.
Choose from:
- Focused 2-hour Sprint – $400
- Balanced 3-hour Deeper Dive – $550
- Extended 4-hour Mastermind Session – $700
- Complete Brand Map Discovery & Brand Creation – Multiple Sessions & Afterwork – Ask for pricing
Details:
- Recommended minimum group size: 6 participants
- In-person is optimal
- Travel outside of San Diego County, CA will require reimbursement for travel expenses
If you’re a nonprofit or mission-driven business ready to create clarity, earn loyalty, and generate results, this workshop’s built for you.
About Your Facilitator
Hi, I’m Ron Marcus, a highly experienced brander, storyteller, marketer, content producer, and team leader. For decades, I’ve helped nonprofits and firms in diverse industries leverage the power of brand and storytelling to engage, earn, and keep customers. I also help organizations align their team culture and external brand to maximize success potential.
Request Your Brand Map™ Workshop
I’ll get back to you promptly to design your team’s customized experience with you.